Why Companies Make Obviously Sh***y Decisions

Bad Process, Bad Processing, and Bad Incentives—and the Critical Differences Between Them

Nov 19 • 

Doug Shapiro

11

1

Infinite Content: Chapter 10

Known Unknowns of GenAI: The Determinants of Disruption

Nov 10 • 

Doug Shapiro

8

1

October 2025

Big Media's Structural Disadvantage

How Platforms Exploit Our Default Minds and How Traditional Media Can Fight Back

Oct 30 • 

Doug Shapiro

33

7

Infinite Content: Chapter 9

GenAI: The Next Great Disruption of Media

Oct 21 • 

Doug Shapiro

10

4

3

Is It Slop If People Watch It?

More to the Point: Does it Matter?

Oct 13 • 

Doug Shapiro

19

3

Fan Surplus, HYBE, and the Science of Fandom

Why the Future of Media is Selling More to Fewer

Oct 11 • 

Doug Shapiro

25

5

Infinite Content: Chapter 8

Case Studies in Media Disruption: Music, Print, Gaming, and Film/TV

Oct 7 • 

Doug Shapiro

16

1

September 2025

What If All Media is Marketing? (No Paywall)

The Logical Conclusion of Plummeting Creation Costs

Sep 19 • 

Doug Shapiro

77

19

16

Infinite Content: Chapter 7

Concentration: The Platform and The Power Law

Sep 14 • 

Doug Shapiro

6

2

What If All Media is Marketing?

The Logical Conclusion of Plummeting Creation Costs

Sep 5 • 

Doug Shapiro

52

12

10

Infinite Content: Chapter 6

Globalization and the Waning Soft Power of the U.S.

Sep 1 • 

Doug Shapiro

7

August 2025

Infinite Content: Chapter 5

Disintermediation and the Rise of the “Creator”

Aug 15 • 

Doug Shapiro

9

1