Creator Economy

My Keynote at the Television Academy

The Next Great Disruption of Media - and What to Do About It

Apr 12 • Doug Shapiro

Pareto to Creato

What if Hit Rates in the Creator Economy are a Harbinger for All Media?

Mar 31 • Doug Shapiro

Big Media's Structural Disadvantage

How Platforms Exploit Our Default Minds and How Traditional Media Can Fight Back

Oct 30, 2025 • Doug Shapiro

Is It Slop If People Watch It?

More to the Point: Does it Matter?

Oct 13, 2025 • Doug Shapiro

Power Laws in Culture, Revisited

An Inconvenient Truth

Jul 27, 2025 • Doug Shapiro

Trust is the New Oil

From the Attention Economy to the Action Economy

Jun 23, 2025 • Doug Shapiro

My Keynote at AI on the Lot

The Next Great Disruption of Media

Jun 20, 2025 • Doug Shapiro

My Presentation at Futureweek Forum

The State of Media in < 25 Minutes

Apr 6, 2025 • Doug Shapiro

How Far Will AI Video Go?

Mapping Out the Scenarios

Feb 14, 2025 • Doug Shapiro

Quality is a Serious Problem

Understanding The Changing Consumer Definition of Quality in Media

Jan 20, 2025 • Doug Shapiro

28 Days of Media Slides

An Industry in Upheaval

Jan 7, 2025 • Doug Shapiro

The Relentless, Inevitable March of the Creator Economy

How Big it Is and Why it Will Keep Growing at the Expense of Corporate Media

Dec 1, 2024 • Doug Shapiro

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